Business

Over four decades of design, style and innovation

For anyone with a love of beautiful things — and a taste for quality — Outdoors On Parade remains a standout destination, shaped by decades of vision, family values and a deep connection to the local community.

How to experience a once-in-a-lifetime outback spectacle

A chance to win a thrilling adventure that includes ten incredible experiences covering some of South Australia's most celebrated sights.

Shop to Win a new car for $25 thanks to Jarvis Subaru

The Parade, Norwood Shop to Win competition grows bigger every year and 2025's edition is the most impressive yet.

Shop The Parade for a chance to win a Subaru Crosstrek Hybrid

By spending $25 or more at any participating business on The Parade you're in the draw to win.

Where to find the perfect Mother's Day gift this year

Magill Road's wide range of boutique shops can take the stress out of last-minute shopping with the ideal gift for every kind of mum.

Eastside’s Finest: Celebrating the local champions you voted for

The heart of the Eastside beats louder than ever. See the moments that made this year unforgettable.

Supporting local craft: Three beverage distributors showcased at the 2025 Eastside Business Awards

Guests at this year’s Eastside Business Awards enjoyed beverages from three unique manufacturers that are making their mark in the South Australian market.

Third time’s a charm: a new Legend celebrated

Pavé Cafe wins Legend status at the 2025 Eastside Business Awards in the Best Café / Restaurant and Best Coffee award categories.

From humble beginnings to Hall of Fame: 2025 Eastside Business Awards announced

McConnell’s Furnishings and Upholstery has firmly secured its roots and grown into a treasure of Magill Road.

Epicures of the East: Ten recipes to elevate your dinner table

South Australian icon Jane Reilly has teamed up with leading chef Eddie Noble to bring you ten mouth-watering, easy-to-follow-recipes featuring locally sourced ingredients from the likes of Avanti Pasticceria, L’Abruzzesse Pasta and Rio Vista Olives.

This family-owned store has been on The Parade for more than a century

Everyone who comes in is greeted with a hello and we try to make sure they always walk out with a smile knowing they've purchased something from a local business.

Record Store Day is this weekend – here's how to build your own record collection

Inside the store, you'll find thousands of records (including an impressive selection of classic jazz labels)...

Best in the East — Finalists in the 2025 Eastside Business Awards announced!

From coffee, cafes and restaurants to hair, beauty, bars and professional services, more than 20 local businesses are vying for the top spot.

These five products will help you stay healthy this footy season

Whether you're playing, coaching or simply watching the footy, here's everything you need to know.

Post match: Where to go after AFL Gather Round games in Norwood

The fun isn’t limited to game time. Indulge in the electric atmosphere and some delicious food and drinks after the final siren blows.

Triple threat: This new Kent Town venue is a cellar door, winery and cafe rolled into one

For most people, running two wine labels while starting a family would be enough to keep them busy...

Embracing change and putting customers first: How Love Affair Boutique is still going strong after 15 years

That personal touch has been one of Love Affair's trademarks since the boutique opened on Glynburn Road in 2009.

Eliza Piro is bringing her wearable art to Adelaide's hottest lifestyle precinct

Since opening at the start of February, Eliza's colourful displays have enticed plenty of visitors!

Mensa is The Parade's new home for multi-regional Italian food

Acclaimed chef Eugenio Maiale knows that every great meal starts with the finest ingredients. It's why he chose the name Flour Eggs Water for one of his Sydney pasta bars.

The Fringe heads east this festival season

Here in Adelaide the party is just about to begin as the Adelaide Fringe takes over the entire state. Hundreds of performers in a wide range of genres are bringing their shows to the City of Norwood Payneham & St Peters.

Here's everything you need to Beat The Heat at the beach this Summer

With the entire city currently sweltering through a weeklong heatwave, Adelaide's long stretches of beach have never looked more inviting.

Your ultimate summer drinks guide in NPSP

Toast the season with a perfect summer cocktail, locally crafted beer, or bring home something special.

Fred Salon is your new home away from home

When expert hairdresser Amanda Musolino was coming up with a salon name after 16 years of working for other people, she knew she wanted something that really stood out.

A Colourful Retro Korean Experience Has Just Landed on The Parade

The menu includes staples like Korean fried chicken, kimchi pancakes and dumplings, along with Korean beer and soju.